By
Sampson Onwuka
The Onions, the Green sheet, the Guide, the Village voice,
the Mundo, are commercial vendor for the active inner city life. These paper
advertising like other Newspapers are articles of history but their concession
stand in Austin Texas and in Georgetown, or in New York or for the Chronicles –
Houston, constitute a challenge. It may be true that the streets in New York
are different from streets in Houston or Austin, but they provide their own
challenges. There are no biker lots in downtown New York whereas in Austin or
Houston, there is revolution for bikes and for small electric cars that is not exactly visible in New York. The Age of
Newspapers or paper advertising is tested for reasons of natural change, it
does not necessarily follow that it ends too swiftly, too cheap.
There are
interesting reasons why the Onion is very important - for instance it proved a hot-spot for alternative lifestyles in New York - whereas the Village Voice was a testing ground for public opinions and others interested in public relations. Austin free press provides its own advantage, especially the circulation of real estate, new artist in town and publication for SXSW year to year commercial hosting. The Mundo is still an engine of expression whereas the Guide and Green sheet like HEB coupons are organs of major industries.
Coupons provide immediate interest but like the sharing circles for interesting
groups of experts, these are organelles (orgamere) for public consumption that tender to certain
specific and verifiable interest in housing, in real estate and employment. A visitor without immediate access to online service may take advantage of free paper guides to City of Austin until the needs are no longer pressing.
We are concerned with a City looking beyond SXSW - looking an exchange at a time when Tablets are primary access points. Besides the question of iron boxes.... Many Americans are not comfortable with littered items – both human and non-
humans – they generally prefer a disposable interest to absorb the problems.
Both most cities do not easily provide the access to these engines for
transformation, as such the public default to visual impressions and salesman
blather of public newspaper in circulation.
Whereas newspapers and magazines serve some needs but the
public attitude and the structure of mass media has other agenda. The ‘future
is unwritten’ about Newspapers advertising – it tilt a little to the right of
Kindle and Tablets, to ebooks and electronic filing, to Mac Paper, etc., for
software. There is something missing about iron boxes and concessions stands
ripped and littered in inner cities – the extent the body consume visual art
and persuasion and permanence of paper and print which a Kindle does not
immediately provide.
One case study that should entertain the minds of most
experts is the future of these Newspapers and free paper advertising. For some,
the priced interest in coupons and Green sheet does not readily provide
interesting leads, including EBay coupons. It seems that exposure most articles
of history and public
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